| Ace Hardware launched a promotion known as ‘Like and Comment Contest’ on one of the most popular social media networks, Facebook during the month of December 2017 we held an exclusive promotion to celebrate the 6th anniversary of the commencement of Ace Hardware and Home Center in the Maldives. During December Ace Hardware ran a promotion on House ware and Gifts along with Back to school promotions. Since this promotion was a very special promotion in contrast to other months the like and Win contest on Facebook was to give away a more special and valuable gift to that one lucky customer who wins the competition. Therefore the winner was to get 2 return tickets to Malaysia Via Sri Lankan Airlines. This promotion ran from 1st December to 31st December 2017. To participate in this promotion, customers were simply required to like and also comment on this face book post with the hashtag #HappySixwithAce. For this particular contest we had to take draw for the winner twice since we could not contact the first one. Therefore the second draw was taken on 10th of January 2018. This promotion was liked by 1521 users and commented on by 1598 users people on our Facebook page. The lucky Winner of this promotion, Hawwa Nuha (A061168) was given the gift on the 21st of January 2018. This promotion was launched especially to give our customers the opportunity to engage with Ace Brand and increase awareness within customers on the wide range of categories of products we carry. With promotions such as this, our aim is to continuously reward and appreciate our loyal customer base. |